Web.com Group Inc. merged with competitor Endurance Web Presence into a new company called Newfold Digital, the companies announced Feb. 10.
Web.com CEO Sharon Rowlands is now chief executive of Newfold Digital, which will be headquartered at the Web.com offices in Jacksonville at 5335 Gate Parkway.
Newfold Digital also will continue to have a major presence at Endurance’s headquarters in Burlington, Massachusetts.
The merger coincided with a $3 billion acquisition of Endurance International Group Holdings Inc. by Clearlake Capital Group that also was completed Feb. 10.
Web.com was acquired by Siris Capital Group for $2 billion in October 2018. Siris and Clearlake are now partners in Newfold Digital.
Clearlake announced a strategic investment in Web.com in January but did not disclose the size of the investment.
The firm also did not say anything at the time about that investment’s connection to the Endurance deal, which had been announced in November.
Siris and Clearlake also are partnering in Constant Contact, which had been owned by Endurance but was spun off as a separate company after the buyout.
Constant Contact provides digital marketing software for small businesses.
Newfold Digital provides website development services for small and medium-sized businesses (SMBs).
“This combination creates an industry leader with tremendous scale and a strong portfolio of marquee brands and product offerings that furthers our commitment to helping SMBs establish themselves online,” Rowlands said in a news release.
Officials of Siris and Clearlake said the merged company will benefit from economies of scale to grow the business.
Endurance, which was publicly traded before the Clearlake buyout, reported 2020 revenue of $1.1 billion.
Web.com also was publicly traded before the Siris buyout. Its last public financial statement before the buyout showed $373 million in revenue in the first half of 2018.
