Jacksonville Jaguars fans wanting to wager on the team’s performance can now legally take their chances this season and get perks at EverBank Stadium.
The NFL team and Hard Rock Digital announced Sept. 6 that Hard Rock Bet is the official sportsbook of the Jaguars.
Hard Rock Bet is the only legal sportsbook in Florida. Gov. Ron DeSantis signed a 30-year gambling deal with the Seminole Tribe in 2021 that included giving the tribe control of sports betting in the state. You must be 21 years old to wager.
People can play using the Hard Rock Games and wager via the Hard Rock Bet smartphone apps.
“We’re always looking for innovative ways to provide Jaguars fans with unique opportunities and entertaining experiences,” said Scott Massey, Jaguars senior vice president of corporate partnerships. “Through our partnership with Hard Rock Bet, Jags fans will have access to a best-in-class sportsbook app, free-to-play casino games, and chances to make ‘money-can’t-buy’ memories.”
The release said Hard Rock Bet players will receive backstage pass experiences at EverBank Stadium and exclusive VIP access to Jaguars’ off-site events. Hard Rock Games also will offer free-to-play games on the Jaguars’ official smartphone app linked via the Hard Rock Neverland Casino social gaming platform. Hard Rock Games include slots, blackjack and others.
The partnership includes marketing elements including “marquee signage, digital, CRM, and social campaigns throughout the season.”
“Hard Rock Bet is thrilled to Roll with the Jaguars and engage fans in DUUUVAL and beyond with our top-rated app,” said Nick Menas, Hard Rock Digital’s managing director, corporate strategy. “We’re proud to be the sportsbook for every kind of player and look forward to enhancing game days by bringing Jags fans closer to the action than ever before.”
Hard Rock Bet offers an integrated New Jersey online casino-sportsbook platform and also operates a sports only experience in Arizona, Florida, Illinois, Indiana, Ohio, Tennessee and Virginia. Hard Rock Bet is available for download via iOS and Android, and can also be played on desktop via HardRock.bet.
While fans can bet at the stadium using their smartphones, the NFL gaming policy forbids players from wagering on any NFL event, having a friend or family member bet for them, or sharing “inside information” that hasn’t been announced by the team. Players are warned not to enter a sportsbook during the NFL playing season or play daily fantasy football.
NFL coaches, staff and personnel are not allowed to bet on any sports.
The Jaguars open the season 1 p.m. Sept. 8 against the Miami Dolphins – at Hard Rock Stadium in Miami.