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Mathis Report
Jax Daily Record Thursday, Feb. 1, 201804:46 AM EST

Ulta Beauty coming to Roosevelt Square

New owner says the shopping center will undergo “a total renovation.”

Roosevelt Square’s redevelopment continues.

Three weeks after it applied to demolish the closed Belk store, property owner Dewberry Capital seeks a permit for a façade renovation and addition to the retail building anchored by Stein Mart.

Plans show Dewberry Capital will open a 12,000-square-foot Ulta Beauty store adjacent to the north side of Stein Mart and add a 5,350-square-foot building behind Ulta for more shops.

No contractor is listed for the $1.2 million project. The permit and plans show the address as 4397 and 4399 Roosevelt Blvd.

Ware + Associates of Atlanta is the architect.

Building B, the focus on the permit, is along San Juan Avenue at the northern end of Roosevelt Square. The center is east along Roosevelt Boulevard.

Other tenants shown in Building B include Panera Bread, Okinawa Japanese Grillhouse & Sushi Bar and Moe’s Southwest Grill.

Stein Mart confirmed last year that it renewed its lease in a 46,000-square-foot space and plans to renovate it.

It said then it will be flanked by Ulta Beauty and a pet supplies retailer, although that pet store isn’t shown on the Building B renovation plans.

A representative of Dewberry Capital Corp. said Jan. 8 that Roosevelt Square will undergo a third phase of redevelopment under its ownership. It was called “a total renovation” of the shopping center.

Atlanta-based Dewberry Capital, through Roosevelt Square LLLP, applied to the city Jan. 4 to demolish the closed Belk department store at a cost of $250,000 and a former pharmacy at a cost of $50,000. That pharmacy is the space being replaced north of the Ulta store.

In 1997, Dewberry Capital bought the enclosed Roosevelt Mall and completed two redevelopment phases in 1999 and 2003. It transformed the center into an open-air shopping plaza.

The third phase was signaled by permitting, tentative plans and a $68.5 million mortgage issued in May by Protective Life Insurance Co. to Roosevelt Square LLLP. The loan matures in five years.

The agreement, signed and recorded in May, shows that Dewberry Capital intends to retain existing anchors Stein Mart and Publix Super Markets Inc. and sign new tenant, PetSmart.

Roosevelt Square, developed in 1961, operates on 29 acres.

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