Plenti, a 2-year-old restaurant at 200 Riverside Ave., will close after business April 18, according to an email sent to the Daily Record by owner Dean Nixon.
It is on the ground floor of the Vista Brooklyn apartments.
He cited several reasons for the decision.
“There wasn’t one thing in particular that was the reason for this decision, I would describe it as a ‘death by a thousand cuts.’ Increasing labor costs, decreasing quality of restaurant labor, volatile food costs, expensive rent, some product-market fit issues, marketing/competition, etc.”
Plenti features a coastal menu of poke, seafood, salads, acai fruit bowls, smoothies, juices, wine and beer.
Nixon, 30, grew up in Jacksonville. He was a manager with Choice Hotels International in Washington, D.C. When the coronavirus pandemic allowed him to work remotely he returned to Jacksonville.