Habit Burger cleared for site work and construction in North Jacksonville

The California-based chain renovated closed restaurants for its first two in Beach Haven and Baymeadows.


Habit Burger & Grill is planned in North Jacksonville at 15022 Max Leggett Parkway near River City Marketplace east of Interstate 95. It is an outparcel of BJ’s Restaurant & Brewhouse and Parkway Shops.
Habit Burger & Grill is planned in North Jacksonville at 15022 Max Leggett Parkway near River City Marketplace east of Interstate 95. It is an outparcel of BJ’s Restaurant & Brewhouse and Parkway Shops.
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The city issued permits this week for site clearing and construction for the area’s third Habit Burger & Grill.

WFO Construction Inc., with offices in Atlanta and Jacksonville, is the contractor for the $1.4 million construction project at 15088 Max Leggett Parkway near River City Marketplace east of Interstate 95 in North Jacksonville.

The city issued the construction permit Jan. 22.

WFO also is the contractor site clearing at a project cost of $271,731.

The site work is for site demolition, erosion control, sanitary sewer, water utilities, grading, base, paving and site concrete  at the 0.75-acre outparcel of BJ’s Restaurant & Brewhouse and Parkway Shops.

Lingle Design Group Inc. of Lena, Illinois, is the architect. Commercial Development Resources of Costa Mesa, California, is the civil engineer.

The city also is reviewing a permit for the trash enclosure at an estimated $15,000.

 

Habit Burger is planned on 0.75 acres at 15022 Max Leggett Parkway near River City Marketplace.
Habit Burger is planned on 0.75 acres at 15022 Max Leggett Parkway near River City Marketplace.

The restaurant is designed to comprise 1,957 square feet of interior space, with 22 seats, and 275 square feet of patio space, with eight seats. There is a single drive-thru lane.

Habit Burger & Grill is a chain based in Irvine, California. It says its menu features freshly chargrilled burgers, chicken and tuna “all cooked-to-order over an open flame.”

It also has salads and shakes.

Habit Burger was acquired in 2020 by Louisville, Kentucky-based Yum! Brands, the owner of Taco Bell, Pizza Hut and KFC.

BJ’s Restaurant Inc. of Huntington Beach, California, owns the restaurant site, which has a designated use as parking.

Habit Burger & Grill site is considering this site near River City Marketplace on land next to BJ’s Restaurant & Brewhouse at 15022 Max Leggett Parkway.
Habit Burger & Grill site is considering this site near River City Marketplace on land next to BJ’s Restaurant & Brewhouse at 15022 Max Leggett Parkway.
Photo by Monty Zickuhr

The North Jacksonville Habit Burger is being built from the ground up and is smaller than the other two, which are renovations of closed restaurants.

Habit Burger opened its first area restaurant in October 2025 in a converted Bojangles restaurant at 13559 Beach Blvd. at northwest Beach and Hodges boulevards in the Beach Haven area.

The first Habit Burger & Grill in Jacksonville is at 13559 Beach Blvd.
The first Habit Burger & Grill in Jacksonville is at 13559 Beach Blvd.
Photo by Karen Brune Mathis

It intends to open the second Jan. 28 at 9171 Baymeadows Road, east of I-95 at Western Way. That restaurant is a renovated former Arby’s between a Daily’s gas station and a Bank of America branch office.

HabitBurger.com shows 13 Habit Burger & Grill locations in Florida, mainly in South Florida, with one in Clearwater. 

Nationwide, Habit Burger appears to have almost 390 locations, predominantly in California and the western U.S.

The HabitBurger.com site says the company began in Santa Barbara, California, in 1969 and “has been chargrilling California’s freshest flavors for over half a century.”

 

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