Neptune Beach will gain a new food-and-beverage option this week with the opening of Jeff’s Bagel Run as the company continues to expand across the Florida market.
The Neptune Beach store will be the housemade bagel-and-coffee chain’s 17th Florida location and 31st nationwide. It is the company’s first Northeast Florida store.

Jeff’s Bagel Run started in 2019 with deliveries during the COVID pandemic then opened its first brick-and-mortar shop in 2021 in Ocoee.
“We look for communities that value great food, strong local connections and a neighborhood feel — and the Beaches area checks every box,” founder Jeff Perera said in a news release.
The Neptune Beach store, at 628 Atlantic Blvd., Suite 4, in the Seminole Shoppes, will host a soft opening March 4 and March 5 with a grand opening March 6. There will be bagel giveaways, raffles, appearances by the Jacksonville Jaguars cheerleaders and mascot, and in-store promotions.
Jeff’s Bagel Run will be open 6:30 a.m.-2 p.m. daily.