Publix, which claims the No. 1 spot for market share among Jacksonville supermarkets, continues to outperform its potential, according to the latest analysis by an industry trade publication.The Shelby Report of the Southeast’s MarketCast analysis for October shows that Publix, with 32.56 percent of area market share, could be expected to take just 24.19 percent of the market, based on industry and consumer factors.
