by Max Marbut
Staff Writer
“Dalton IS Downtown.”
That message, inscribed on CDs etched with 18 songs all with the “Downtown” theme that were given to guests at Friday night’s open house at the Dalton Agency, had a double meaning.
It was physical in that the agency was celebrating its new home with about 900 friends and it was philosophical as well. The advertising and public relations firm is already making an impact on the urban core, bringing more than 80 new employees Downtown.
The invited guests were treated to self-guided tours of Dalton’s three-level office. Just inside the front door was a bar in the reception area serving what was billed on the invitation as the “soon to be famous cocktail – the Daltini.” It was served in an orange martini glass imprinted with the agency’s logo, as were the cocktail napkins and even a bowl of M&Ms on the bar.
Outside there was a tent full of food from some of Downtown’s best-known eateries, a live band and a perfect evening at Hemming Plaza.
President and CEO Jim Dalton moved through the crowd pointing out that he thinks there should be more events Downtown, especially after-work gatherings like the one he was hosting and all the guests agreed.
Dalton Agency Chief Strategy Officer Dave Josserand commented on the unanimous opinion that the agency might consider hosting a get-together every week. He looked at the crowd and said, “We’ll have to talk to the bank about that.”
Photos by Max Marbut