Taylor Morrison’s two-weekend “Have You Heard” campaign resulted in 26 home sales in four days for the national builder. The promotional campaign, which offered discounted home prices and design incentives, took place at several Taylor Morrison communities including Amelia National, Bartram Springs, Briar Oaks Townhomes, Lakeside Townhomes and River Glen.
The campaign featured discounts up to $50,000 on selected immediate move-in homes, design center incentives and price guarantees for new homebuyers. Participating Taylor Morrison communities offered extended hours during the two-weekend event.
The company currently has several immediate move-in opportunities in all of its Northeast Florida communities, as well as new single-family and townhome homesites ready for purchase. Townhomes are priced from $99,000 and single-family homes ready for move-in are priced from the $140,000s to the mid-$300,000s.