Recognition continues for outstanding interior design, merchandising and marketing as Rita Williams’ Merchandising Plus captured six prestigious Laurel Awards from the Sales and Marketing Council of the Northeast Florida Builders Association.
“Once again it’s an honor to be recognized by your peers. I’m very proud of our wonderful our builders, developers, suppliers and team. It’s a testament to everyone’s dedication to meet customer’s expectations while enhancing a vision for creativity, quality and design,” said Williams, a member of the Florida Housing Hall of Fame and owner of Merchandising Plus, of the multiple honors.
• The Sorrento Showhome at Villa Medici (Contravest, an Ogier Company)
• The Casa Rio Showhome at Margaret’s Walk (Rosewood Homes)
• The Stetson Showhome At Quail Ridge - (Lennar Homes)
• The Pebble Beach Coach Home At La Terra Links at the King And The Bear in World Golf. (Homes By Deltona)
• The Venice Showhome at the Villages of Tuscany in St. Augustine (Homes By Deltona)
• Best Brochure for An Associate Company. “A Spectacular View Of Life For Today’s Seniors Living” creative and production by Merchandising Plus and Media Works.
“The awards are a testament to the vision and talent the Merchandising Plus team brings to every project,” said Homes by Deltona Vice President of Sales Pamela Anastasia, winner of two Laurels.
The Laurels signify outstanding interior merchandising and marketing throughout Northeast Florida.
“Rita’s unequaled creativity and energy is evident in the spectacular look and feel of the Casa Rio,” said Roger Day, president of Rosewood Homes.
Again showcasing their creativity, Merchandising Plus won for Best Brochure By An Associate. “Our philosophy has always been to do great work for our clients, then showcase that work in our marketing materials. Whether it be traditional media, brochures or television we have been able to portray our capabilities and experience through our program,” Williams said.
Williams was inducted into the Florida Housing Hall of Fame in 2003. She is a veteran Northeast Florida interior merchandiser. She is a life director member of the NEFBA Board of Directors and the Florida Homebuilders Association.