With diversified business from Realtors and local builders at a 50/50 split in its first year of business, Gibraltar Mortgage has built a solid network of relationships throughout the Northeast Florida area promising to provide the company with a steady flow of clients for years to come.
A start-up company in November of 2003, Gibraltar Mortgage built its early successes on the reputation and experience of its foundering loan officers who left nationally established mortgage companies to establish a more locally focused business model.
Their intent was to capitalize on the strong positive relationship between the builders and Realtors in the surrounding communities by offering them mortgage services and a commitment to superior customer service that would allow them to provide their own clients with an efficient, well-rounded home buying experience.
Their commitment has
paid off.
To date in 2004, Gibraltar Mortgage has closed 423 mortgage loans, of which 98 percent have come from new and resale home purchases referred by local real estate and builder professionals. With every loan, the company’s goal is to efficiently streamline the process of the transaction, from pre-approval to closing.
“We attribute much of our success to our ability to locally underwrite and process mortgages,” said Frank Graham, Sales Manager at Gibraltar Mortgage. “Buyers, as well as their real estate agents and builders, appreciate our commitment and ability to get their loans approved and closed in a specific time frame.”
The company’s extensive product line gives Gibraltar Mortgage a competitive edge, and their capability to fit each of their customers with a mortgage product to meet their long and short term financial goals has produced a long list of satisfied customers.
“Gibraltar Mortgage is an accumulation of the industry’s best professionals in knowledge, customer satisfaction ratings and excellence in service,” said Judy Watterson-Russ, Director of Sales & Marketing for Admiral Homes. “Every transaction Admiral Homes closes through Gibraltar Mortgage shows their dedication and teamwork. They have the ability to offer a full spectrum of mortgage products to custom fit our buyer’s needs. That equates to more closed sales and less fallout due to the qualifying restrictions other lenders have.”
In addition to working closely with several Northeast Florida builders and developers, Gibraltar has staffed several local real estate offices with a full-time loan officer dedicated to pre-qualifying, approving and processing mortgage loans needed by real estate clients. The arrangement has fostered closer relationships with area real estate professionals, allowing them to refer their clients’ mortgage needs to a company and individual loan officer with whom they are completely confident.
“Gibraltar Mortgage has been such an asset to my business. The personal hands-on service and prompt response to my clients has been invaluable,” said Anita Vining, a Realtor with Prudential Network Realty. “
More often than not, the client chooses Gibraltar because of their ability to shop and offer the best interest rate and because of the ease of the transaction.
“Professionalism is very important to me, and Gibraltar Mortgage is a first-class group exuding the professionalism I expect for my clients,” said Vining.
With development and home sales soaring in Northeast Florida communities, Gibraltar Mortgage has positioned itself for longevity in an industry that has become increasing competitive.