The staff at Jacksonville Area Legal Aid got some free tips Thursday on how to handle the glare of the media spotlight.
Former Ch. 12/25 reporter Tracey Sadeghian, now owner of Media Masters Group, conducted a two-hour session with about 15 attorneys and staff members.
Earning media attention can be a valuable asset for organizations with limited funds available for advertising, said Sadeghian.
“I’m trying to let them know what he media is looking for in the stories it covers,” said Sadeghian.