by Fred Seely, Editor
It was an old event in a new setting and the evening worked for all.
The Laurels, a centerpiece of the area's awards season, ventured afield to the Cascades at the World Golf Village last month with the approval that had come at hotel and club venues elsewhere in Northeast Florida.
A pair of retired Sales and Marketing Council stalwarts took the top awards.
Cal Williams, a longtime Realtor and site agent, most recently with Lennar, received the Dick Baker Memorial Award for service to SMC, and Sue Andrews, recently retired, was named Member of the Year, in large part for her work with SMC Cares.
They headed a lengthy list of winners that included individual awards, corporate accomplishments and the usual long list of Million Dollar Circle winners.
The Golden Service Award went to Mark Downing and his CornerStone Homes. The Developer of the Year was The PARC Group, which has nurtured Nocatee from the start, and the Realtor of the Year was Re/Max Coastal's Judy Hicks.
The Lender of the Year was Diana Dilallo Tarzia of PrimeLending and the Marketing Director of the Year was Amber Williams of Lennar. The Sales Manager of the Year was Tom Daddario of Lennar and Ben Bauzon of Drees Homes took Site Agent of the Year honors.
The Laurels are chosen annually by the SMC, a division of the Northeast Florida Builders Association.
Dick Baker Memorial Award - Cal Williams, Lennar
Golden Service Award - CornerStone Homes
Member of the Year - Sue Andrews. Mattamy Homes
Developer of the Year - The PARC Group for Nocatee
Lender of the Year - Diana Dilallo Tarzia, PrimeLending
Marketing Director of the Year - Amber Williams, Lennar Homes
Realtor of the Year - Judy Hicks, ReMax Coastal Real Estate
Sales Manager of the Year - Tom Daddario, Lennar Homes
Site Agent of the Year - Ben Bauzon, Drees Homes
Site Agent of the Year (Partnership/Team) - Teresa Santos and Sam Schneider, Lennar Homes.
Architecture
Best Design Under $100,000 - Habitat for Humanity of Jacksonville (HabiJax)
Best Design $200-225,000 - Southern Lifestyle Homes
Best Design $250-275,000 - Lennar Homes
Best Design $300-325,000 - Lennar Homes
Best Design $325-350,000 - Mattamy Homes
Best Design $425-475,000 - Drees Homes
Best Design $575-600,000 - Old San Jose on the River.
Marketing
Best Marketing Video - Mattamy Homes
Best Radio Commercial (Developer/Community) - Old San Jose on the River
Best Radio Commercial (National Builder) - Lennar Homes
Best Publication (Consumer) Florida Homebuyer Magazine
Best Publication (Industry) Realty/Builder Connection
Best Logo - Emerald Homes
Best Ad Campaign (Builder/Developer) - The PARC Group
Best Brochure (Builder/Community) - Old San Jose on the River
Best Direct Mail Piece (Under $1 per piece) - Clockwork Marketing Services for The Atlantic Companies
Best Direct Mail Piece ($1 or over per piece) - Clockwork Marketing for Habitat for Humanity of Jacksonville (HabiJax)
Best Print Ad - Color, 1/2 page or less - Clockwork Marketing for Homes by Deltona
Best Print Ad - Color, 1/2 page or more - Old San Jose on the River
Best Print Ad - Black & White, 1/2 page or less - DR Horton
Best Promotion Special (Charity) - Judy Hicks for Client Appreciation Dog Park Party
Best Signage Program - DR Horton
Best Website (Developer/Community) - Old San Jose on the River
Best Website (Associate) - LMH Solutions
Best Website (Local Builder) - Southern Lifestyle Homes
Best Facebook Page (Local Builder) - Southern Lifestyle Homes
Best Facebook Page (Associate) - Judy Hicks
Best Facebook Page (National Builder) - Lennar Homes
Interior Design
Best Design Center - Sisler Johnston Interior Design
Best Interior Merchandising ($175-200,000) - Chandler Designs for the 2258 plan in Tuscany Woods
Best Interior Merchandising ($250-275,000) - Chandler Designs for the Charle in Mission Trace
Best Interior Merchandising ($300-325,000) - Chandler Designs for the Serenta with Bonus in Maderia
Best Interior Merchandising ($325-350,000) - Sisler Johnston Interior Design for The Pinemore in Southern Hills Plantation Club
Best Interior Merchandising ($425-450,000) - Drees Homes for The Northgate in Sea Pines at Eagle Landing
Best Interior Merchandising ($575-600,000) - Barbara Ondo Designs for The Avondale at Old San Jose on the River
Best Interior Merchandising ($700-725,000) - Sisler Johnston Interior Design for The Valverde in Plantation Bay
Top Producer Awards
Top Producer for a Builder/Developer (Internet Sales Consultant) - Melissa Matthews, Standard Pacific
Top Producer for a Builder/Developer (Detached Homes) - Kelly Hofelt, Toll Brothers
Top Producer for a Builder/Developer (Detached Homes) - Partnership - Sam Schneider and Teresa Santos, Lennar Homes
Top Producer for a Builder/Developer (Attached Homes) - Chris Pena, Pulte Homes
Top Producer for a Broker (Detached Homes) - Mirtha Barzaga for Davidson Realty
Top Producer for a Broker (Detached Homes) - Partnership - Naomi and Matt Wilkinson, Re/Max Unlimited
Top Producer for a Broker (Detached Homes, Team) - Christina Welch Team
Top Producer for a Broker (Attached Homes) - Victoria Robbins, Victoria Robbins Realty
Top Producer for a Broker (Attached Homes) (Partnership) - Lynette Dinneen and Brenda Harris, Victoria Robbins Realty
Top Producer for an Outside Lender - Diana Dilallo Tarzia, PrimeLending.
Million Dollar Circle Employed by a Builder
Over $10 Million Katrina Watkins and Lance Winter, Dock Street Communities; Samantha Sirles, Lennar Homes; Dee Dee Gibson, Lennar Homes; Melissa Matthews, Standard Pacific Homes; Suzanne Massey and Carol Bramer, DR Horton; Sam Schneider and Teresa Santos, Lennar Homes.
$7.5-10 Million Ben Bauzon, Drees Homes; Ian Kanady, Pulte Homes; Keith Hildebrand and Charlie Rogers, DR Horton; Dan Callahan and Glenn Brotsker, DR Horton; Susan Fredrickson, Mattamy Homes; Kelly Hofelt, Toll Brothers.
$5-7.5 Million John Haden, DR Horton: Susan Paul, Standard Pacific Homes; Beverly Tyson, Lennar Homes; Ross Fanti, LMH Solutions; Eddie Crosby, DR Horton; Denise Patricolo, David Weekley Homes; Daryl Gilbert, DR Horton; Bill Watson, Pulte Homes; Catherine Peterson, Lennar Homes; Brenda Rabbit, DR Horton; Chris Pena, Pulte Homes; Mike Daniel, David Weekley Homes; Cathy Cate, Lennar Homes; Kathleen Butcher, DR Horton; Erica Brooks, Lennar Homes; Elaine Britts, Pulte Homes.
$2.5-5 Million Lynda Winters, Lennar Homes; Stella Taylor-Webb, Lennar Homes; Shelly Williford, Pulte Homes; Andrew Colavito, Toll Brothers; Felix Castillo, Lennar Homes; Shawn Fussell, Pulte Homes; Ken Gore, Lennar Homes; Linda McHugh, Lennar Homes; Sarah O'Rourke, Mattamy Homes; Josh Koerner, Lennar Homes; Kelly Wilson, Pulte Homes; Jay Wilkerson, Drees Homes; Carissa Hammel, Pulte Homes.
$1-2.5 Million Tom Koulermos, Drees Homes; Greg Souris and Tim Shillings, Lennar Homes.
Employed by a Broker
$5-10 Million Lynette Dinneen and Brenda Harris, Victoria Robbins Realty; Victoria Robbins, Victoria Robbins Realty.
$1-5 Million Theodore Tyndall, Davidson Realty; Judy Hicks, Re/Max Coastal Real Estate; Mirtha Barzaga, Davidson Realty; Naomi and Matt Wilkinson, Re/Max Unlimited; Christina Welch Team, Kellar Williams.
Employed by a Lender
Over $30 Million Diana Dilallo Tarzia, PrimeLending.
$20-30 Million Paul Miller, Fidelity Bank; David Wakefield, PrimeLending.
$10-20 Million David Coker, PrimeLending; Michael Gayda, PrimeLending; Donny Griffin and Gary Burmeister, PrimeLending.