Paris Baguette, an international bakery café, has opened at St. Johns Town Center.
The shopping center announced March 31 that the location at 4624 Town Crossing Drive, No. 125, offers pastries, breads and cakes and sandwiches, as well as coffee and espresso beverages.
“Paris Baguette is a natural fit for St. Johns Town Center because it meets guests in the middle of their day — whether they’re grabbing coffee between stops, picking up something sweet, or ordering cakes for celebrations,” said Carrie Hanlon, director of marketing and business development at St. Johns Town Center, in a news release.
The city issued a permit July 24, 2025, for Leaders Construction Inc. to build-out 2,552 square feet for Paris Baguette at a project cost of $150,000. Paris Baguette is between Paul Mitchell and Zales in a strip that includes Chicken Salad Chick, Smoothie King and Cava. The space, previously Pieology Pizzeria, will offer indoor and outdoor seating.
Leaders Construction is from Harmony in Osceola County.
The ParisBaguette.com site shows hours as opening at 6 a.m. daily and closing at 9 p.m. Sunday through Thursday and 9:30 p.m. Friday and Saturday.
The Paris Baguette chain is owned by the SPC Group and is headquartered in Seoul, South Korea. Paris Baguette has more than 4,000 locations around the world.
Wei Zhu of Hilton Head, South Carolina, has Paris Baguette franchise rights for Jacksonville; Savannah, Georgia; Hilton Head, South Carolina; and Indianapolis. He said in a previous interview that he is exploring the rights to Miami and other South Florida locations.
Zhu said he is opening first in the Town Center and is looking within other areas of Northeast Florida.
The website shows 15 locations in Florida, Georgia and South Carolina and four coming soon.
Other Paris Baguette locations in Florida are in Delray Beach, Orlando, Tampa, Winter Garden and Winter Park.
The restaurant’s website shows cakes, tarts, croissants, fruit pastries, doughnuts, croquettes, breakfast sandwiches, salads, sandwiches and wraps.
Customers can dine in, take out or have Paris Baguette items delivered through DoorDash. It also caters.