Peloton taking former Tommy Bahama store in St. Johns Town Center

The city approved the $800,000 renovation for the fitness retailer.

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The city approved a permit May 4 for Peloton to build-out in the former Tommy Bahama space at St. Johns Town Center at a cost of $800,000.

Peloton will stock treadmills, bikes and offer a trial test lounge. The company sells equipment and virtual and on-demand classes.

Contractor Terry Adams Inc. of Elizabethtown, Kentucky, will renovate 3,228 square feet at 4813 River City Drive, No. 107.

Tommy Bahama moved across the street where it will open in a larger space with its Marlin Bar concept.

It will be the seventh Peloton in Florida and one of at least 75 in the U.S. Peloton said it operates 81 showrooms in the U.S., Canada, United Kingdom and Germany.

According to, the company was founded in 2012 to create a new concept in fitness – developing an indoor cycling studio experience for customers to use at home.

The site describes Peloton as the world’s largest interactive fitness platform with more than 1.4 million members.  

The website doesn’t show a Jacksonville location. It says all showrooms are closed temporarily because of COVID-19.