Concourse B continues onboarding its new slate of tenants at Jacksonville International Airport in preparation for opening by year-end.
Postcards from Jacksonville, one of the travel essentials shops planned at the new six-gate concourse, is in permitting review for an estimated $1.62 million interior build-out in the airport at 2400 Yankee Clipper Drive in North Jacksonville.
The permit describes a 1,901-square-foot project comprising the 1,432-square-foot store concession space and 469 square feet of storage space. The shop is near the end of Concourse B.
Postcards from Jacksonville joins new retail options Beaches@Jax, Seven Bridges Marketplace and Five Points General Store that will open in the new concourse and at baggage claim.
They will sell travel essentials, locally made items and brands including Lego, Toys “R” Us and Sweet Pete’s Candy.

A JAA plan shows Postcards and Seven Bridges Marketplace as part of WHSmith, which works with airport landlords to bring in retail stores.
The estimated build-out cost for the retail spaces is $5.6 million. Marshall Retail Group will manage them.
The JAA board also approved lease agreements to bring Cantina Louie Mexican Street Food, Chick-fil-A, Panda Express, Pura Bean Coffee Co., Salt & Tide, V Pizza and Willie Jewell’s Old School Bar-B-Q to Concourse B.
Paradies Lagardère Travel Retail will manage Pura Bean and Salt & Tide.
Host International Inc. will manage the concourse’s 3,814-square-foot Oak & Ocean Food Hall, under construction at a project cost of $6.285 million.
Construction on the $344 million, 186,733-square-foot, three-level Concourse B began in July 2024.
Balfour Beatty Construction LLC of Orlando is the construction manager. Jacobs Engineering of Gainesville is the lead design engineer and Jacksonville-based RS&H Inc. is the architectural subcontractor.