Box includes Stuffing Tenders, Toasted Onion Coated Green Beans.
Based on research indicating that people are looking for an alternative to the traditional holiday meal, Hardee's has developed its first seasonal meal: Thanksgiving in a Box.
The new product is being test-marketed only in Jacksonville.
According to a news release, the box includes Stuffing Tenders, white meat chicken coated with herb stuffing breading, fried and served with chicken gravy; Toasted Onion Coated Green Beans, a take on green bean casserole; and sweet potato waffle fries.
Hardee's says its research indicates 26% of people surveyed are tired of the same recipes, 35% want to reduce their holiday stress and go out to eat, 64% are willing to skip the turkey and 53% are looking for new side dishes on the menu this year.
Thanksgiving in a Box will be available beginning Wednesday and then until Dec. 3 for $6.99 at participating restaurants.