Duval County March hotel occupancy was 78.2%, a 40.5% increase compared with March 2020 when the coronavirus pandemic closed hotels for the last two weeks of the month.
The average daily rate was $90.83, about 5% less than the 2020 average. Revenue per available room, $71.03, was nearly 34% better than 2020.
Room revenue in March saw a nearly 37% gain over 2020 to $40.6 million.
Recovery from the pandemic continues, with year-to-date occupancy at 69.2%, a growth of 1.9% compared with the first three months of 2020. The average rate is $83.81, and revenue per room is $57.96, a decrease of 12.9%.
January through March room revenue was $95.4 million.
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