Jacksonville-based Fanatics Inc. announced Wednesday that founder Alan Trager is retiring as CEO and will be replaced by Doug Mack.
Mack is CEO of One Kings Lane, an online home goods retailer, and has 15 years of e-commerce experience, the company said.
Trager started Fanatics nearly two decades ago with a single store in Jacksonville and built the company into “the world’s largest online retailer of officially licensed sports merchandise,” the company said.
Fanatics was acquired in 2011 by GSI Commerce Inc., a Pennsylvania-based e-commerce services company.
Just two weeks after that deal was completed, GSI agreed to a $2.4 billion buyout by eBay
Inc.
As part of the eBay deal, Fanatics and two other GSI businesses were spun off into a private company formed by GSI Chief Executive Michael Rubin called Kynetic.
Rubin is executive chairman of Fanatics.
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