National cookies and ice cream company Crumbl Cookies intends to open in Pablo Creek Plaza East at southeast Beach and Hodges boulevards in early April.
The city is reviewing a permit application for an estimated $75,000 build-out of 1,816 square feet at 3267 Hodges Blvd., No. 2.
“I love the city of Jacksonville and feel like it is an opportunity for this type of product,” said Nicholas Lai, franchise owner and member of Brother Bakers Jacksonville LLC.
Codes-ABC Inc. is handling code compliance.
The Logan, Utah-based Crumbl cookies and ice cream company, which started in 2017, features a rotating menu of cookies to provide four specialty flavors weekly, with warm milk chocolate chip and chilled sugar cookies always available.
Other flavors include cookies and cream milkshake, red velvet, chilled Twix, carrot cake, lemon poppy seed, peanut butter chocolate chip and chocolate cake, for example.
Ice creams, available in half-pints, include cookies & cream, salted caramel, s’mores, lemon poppy seed, chocolate cake, vanilla, Biscoff, buckeye brownie, churro, muddy buddy and raspberry cheesecake.
Drinks include milk and water.
While prices vary by location, base prices are $3 per cookie in-store, $10 for a box of four and $25 for a dozen.
The Crumbl cream prices also vary, starting at $3 for a single.
Crumbl has 148 locations in 28 states. Its four Florida stores are in Coral Springs, Lake Mary, Lutz and Pembroke Pines.
The Crumbl website says the warm milk chocolate chip and chilled sugar cookies always are on the menu, along with more than 120 specialty flavors that rotate weekly.
“Visit us in-store at any location nationwide for an unique open-kitchen experience where you actually see your Crumbl crew mix, bake, and prepare fresh cookies,” it said.
It offers local delivery, curbside pickup and nationwide shipping, which can be accessed on the app or website.
The Shopping Center Group Partner Stephanie McCullough and Vice President Kelly Pulignano represent Pablo Creek Plaza East.
“Crumbl’s selection of Pablo Creek Plaza for their North Florida entry speaks to the center’s strong draw of a desirable consumer base that is pulled in through our excellent location and existing high quality tenants,” Pulignano said in an emailed statement.
Pablo Creek Plaza East is anchored by a Super Target store.
